Pacific Gas & Electric
Planned and supported marketing and employee communication strategies to launch PG&E PowerPathway, a public-private partnership initiative. Tasked with developing a pool of highly skilled utility and renewable energy candidates to address the company's growing ranks of retirees, the program achieved recognition by The White House as a national best practice model during my tenure and continues strong today.
Annual Report pg. 1 pg. 2
New Options Video
PowerPathway Video
Thought Leadership + Email Marketing + Rebuilding Online Presence + Rebranding Marketing Collateral + Press Releases + Media Relations Support + Writing/Editing + Video Production + Story Arc Development